Generosity means being willing to give of oneself, often to help others or to contribute to a greater cause. It is important because it allows us to make a positive impact on the world, to cultivate a sense of empathy and compassion towards others, and to demonstrate our commitment to making a difference. When we are generous, we demonstrate our willingness to put the needs of others before our own, and to share our resources and talents to make the world a better place.